Tout sur le SEO et l’algorithme de Google

Tout sur le SEO et l’algorithme de Google

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Pour permettre à votre site web de paraître sur la première liste sur les moteurs de recherche, il faut suivre une bonne discipline sous le nom du SEO. Mais avant cela, il est important de comprendre comment fonctionne réellement Google. Le nombre de site officiel se multiplie de jour en jour car le monde a soif de connaissance. Cet article est rédigé pour les experts en SEO afin de voir en détails l’importance de l’algorithme de Google dans leur réussite.

Le fonctionnement de Google

Tout d’abord, Google fait partie des moteurs de recherche les plus utilisés par le grand public. Le fait de connaître son fonctionnement vous permet de gagner en visibilité. On entend par moteur de recherche, toute une liste de page disponible sur le net. Aujourd’hui, elles atteignent les milliards et des milliards. Mais pour les composer, ce moteur met en marche des robots pour examiner un à un les sites avant de les publier.

Il existe plusieurs agences qui offrent des prestations SEO tels qu’ proposant aux entreprises et aux particuliers de positionner leurs sites sur la meilleure place lors des résultats de recherche. Et justement, pour optimiser votre visibilité, vous devez faire appel à ces professionnels qui vont réaliser pour vous, une bonne stratégie de référencement.

Le domaine du SEO

Le traitement du référencement naturel nécessite la compréhension de l’analyse effectuée par Google. Comme il a été dit précédemment, le robot qui se chargera d’examiner tous les sites, collectera toutes les données sur ces derniers. Les points qui sont analysés sont les titres / les sous-titres, les mots clés, les liens hypertextes et les différentes codes. Les agences SEO ont les connaissances requises que les consignes imposées par l’algorithme de Google.

Pour avoir le meilleur résultat, il faut se référer sur ce que les internautes recherchent le plus sur le moteur. C’est la seule manière pour pouvoir être classé à la meilleure place. Les robots prennent en compte de chaque mot tapé par les utilisateurs et vérifient tous les sites qui les contiennent. Pour aller plus loin, il est important de savoir la manière dont Google organise toutes les informations en si peu de temps.

Le mode d’organisation de Google

Tout d’abord, il faut que ceux que les utilisateurs tapent contiennent les mots clés de ce qu’ils veulent savoir. Une fois le bouton de recherche appuyé, les robots étudient tous les éléments pour voir quel page il faut sortir en premier, en deuxième et ainsi de suite. Il faut que les mots soient pertinents et clairs. Le moteur de recherche met en marche plusieurs éléments pour pouvoir donner les résultats en quelques millisecondes :

  • Les bases de données
  • Les serveurs
  • Les processeurs

Les critères qui permettent à votre page de se trouver sur la première place sont le volume, la date de création, l’audience, et d’autres encore.

Vous avez pu voir dans cet article, ce que l’algorithme de Google peut apporter à vos articles SEO. Une fois que vous avez compris les critères recherchés par le moteur de recherche, pensez à améliorer vos contenus et à mettre en place diverses actions pour que le site se trouve à la meilleure position.


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